The Lash & Brow Icons Soiree 2026

Lash & Brow Icons Soirée 2026

Sunday 18th October | 12pm – 5pm | Hotel National, Melbourne

This isn't a course. It isn't a trade expo. It's one afternoon a year where the beauty industry's artists come together to eat well, connect deeply, and celebrate the businesses they've built — often solo, always with heart.

We're proud to have Elleebana on board as our Major Sponsor for 2026, with a representative joining us on the day to share their marketing strategies for maximum growth — real, practical insight for growing your own beauty business.

Your Guest Speakers:

Brooke Cherry (@beauty.by.brooke) is taking us behind the scenes of an unforgettable client experience — covering self-concept, business energetics, and what it really takes to build a magnetic beauty business.

Vanessa Rawling, owner of Vanessa Rawling Beauty and Lash Alchemy Studios, is pulling back the curtain on what a fully booked business actually looks like — her real systems for pricing, no-shows, rebooking, and everything in between.

What's Included:

Your ticket covers all food and drinks for the afternoon — a beautifully curated menu and flowing drinks from the moment you arrive until we wrap at 5pm. Just turn up and enjoy.

 - A perfectly crafted food menu, designed for the occasion
 - Flowing drinks all afternoon
 - Two guest speaker sessions
 - A goodie bag for every guest, filled with products from brands we love
 - A few surprise activations on the day — we're not giving these away just yet

The Details:
Date: Sunday 18th October
Time: 12pm – 5pm
Location: Hotel National, Melbourne
Parking: Available right next to the venue on Hardware Lane
Ages: 16+ welcome

This is your afternoon to sit at the table with the people who actually get it. Grab your ticket — we can't wait to have you in the room.